15 WAYS TO PREVENT WASTED BUDGET ON GOOGLE ADS

In this free downloadable guide you’ll learn about the pitfalls built into Google Ads that if used incorrectly, will waste your budget. Sections covered include:

• Location targeting – how to avoid serving ads in the wrong country
• Which bidding strategy to choose when starting a new campaign
• Why Google’s recommendations are probably not in your best interest
• Optimisation score – should you take any notice of it?
• Which device we switch off from the beginning
• What to do if you see the ‘below first page bid’ warning

Plus, additional optimisation tips and Google Ads best practices. 

This guide puts together 8 years of Google Ads management experience across a huge range of industries and niches.