Choosing the right web design agency can be a daunting task, especially with so many options available…
However, by taking the time to thoroughly research and evaluate potential agencies, you can be sure that you are making the best decision for your business. In this blog post, we will discuss some of the most important things to check before choosing a web design agency. If you have any questions after reading this blog, please feel free to reach out to us at info@adcentric.co.uk.
1. Check their portfolio
One of the first things you should do when evaluating a web design agency is to take a look at their portfolio. This will give you an idea of the type of work they are capable of, and whether their style aligns with your own. It’s also a good idea to look at the variety of projects they have completed, as well as the industries they have experience working in.
2. How much experience do they have?
Another important factor to consider is the agency’s experience. A web design agency with a long track record of success is more likely to be able to deliver a high-quality website that meets your needs. You should also look for an agency that has experience working with businesses similar to yours, as this will give you a better sense of their understanding of your industry and target audience.
3. What services does the web design agency offer?
Not all web design agencies offer the same services, so it’s important to make sure that the agency you are considering can provide the services you need. Common services offered by web design agencies include website design, development, and maintenance, search engine optimisation (SEO), social media marketing, and e-commerce solutions.
It’s also important to understand whether they offer site management services afterwards. People often only think of the build stage, but websites require hosting, security updates, maintenance (such as plugin, PHP and theme updates) and general updates to content.
4. Communication and collaboration
The web design process is a collaborative one, and it’s important to choose an agency that is easy to communicate with and willing to work closely with you. You should look for an agency that is responsive and open to feedback, and that will keep you informed throughout the process.
5. How much will they charge?
Of course, cost is always an important consideration when choosing a web design agency.
You should be aware that the cheapest option may not always be the best choice, but you should also be wary of agencies that are significantly more expensive than others. You should have a clear idea of your budget, and make sure that the agency you choose can deliver a website that meets your needs within that budget. Also, beware of agencies that charge a fee, but don’t justify their fee in days spent working on your project or a fee per page.
To make things easy, fair and transparent, we charge a flat fee per page, whether you’re a one-man/woman band or a huge multi-national firm.
6. Reviews and Testimonials
Before making your final decision, you should take the time to read reviews and testimonials from the agency’s previous clients. This will give you a good idea of the agency’s customer service, the quality of their work, and the overall experience of working with them. A good place to start is to check their Google Reviews.
7. SEO Optimisation
Search Engine Optimisation is an important factor to consider when choosing a web design agency. You want to choose an agency that has experience in SEO and will work to optimise your website for search engines. With the right SEO strategy, your website will rank higher in search engine results, which will help to increase visibility and drive more traffic to your site.
However, it’s worth noting that SEO is an ongoing service that requires a lot of time per month, so often SEO and web design fees tend to be separate.
8. Mobile Optimisation
With the increasing number of mobile users (currently over 53% as of 2019 according to this article), it is important to choose a web design agency that can provide mobile-optimised websites. A mobile-optimised website will ensure that your website is easily accessible and user-friendly for users on mobile devices.
Conclusion
By taking the time to evaluate potential web design agencies based on the factors listed above, you can be sure that you are making the best decision for your business. By choosing a web design agency that has experience, offers the services you need, and is responsive to your needs, you can be confident that you will end up with a website that meets your needs and exceeds your expectations.
In conclusion, choosing the right web design agency is a crucial step in creating a successful website for your business. By considering factors such as portfolio, experience, services offered, communication, cost, reviews, SEO and mobile optimisation, you can be sure you’re making the right choice.
If you’re looking for a new website, be sure to request a free quote below!
